ZUCCARI, was born in Trento in 1993 out of the willingness of Stefano Sala, a long-standing dietary supplement and natural product enthusiast, with his wife Katja Ravagni and his father Giorgio Sala.
Since the birth of  ZUCCARI the market has been populated by highly expert players and ZUCCARI must distinguish itself with innovative and sophisticated products to stand out in such a competitive sector. The company results as a winner thanks to its holistic approach, research, formative quality and dynamic marketing aimed at consumer needs.
Thanks to the breaking of the paradigms of the market, ZUCCARI has accumulated experience year after year until it has become one of the principle leaders in the high quality natural cosmetics sector at a European level.


To provide all consumers with total well-being, acting on the cause of the problems that no company has ever thought to find a solution for.


The ZUCCARI brands well-being will always be practical, innovative, respectful of raw materials, protected by international patents and suitable for everyone.


How important is research? It’s not just about giving a higher formative value to the products, but first and foremost, to care for the needs of the consumers. Our Research and Development Department continually studies the best performing active ingredients and the exclusive combinations that distinguish them. Our key words are respectful selection and processing practices of the raw material in total respect for nature.


Water, for example. A low cost excipient that often appears first in the list of ingredients or in the INCI. Not in ours. In our opinion, the added water in a formulation has no advantage: our consumers have the right to purchase 100% active formulas. For this reason, we never add any.
Our products are GMO-free, not tested on animals. Almost always they contain no added sugars, dyes, or gluten. Where possible we don’t add preservatives. When we add them, it is to provide a safe and active, long-lasting formula.